After the first couple of months of 2024, Breathe Lio noticed that revenue stagnated and plateaued. They had trouble with scaling beyond a certain revenue point. There was no creative testing process in place, and actions were not taken quickly enough based on data in the ad accounts. Furthermore, a strategy had to be created to enter new markets so that their mission could be achieved globally.
After the first couple of months of 2024, Breathe Lio noticed that revenue stagnated and plateaued. They had trouble with scaling beyond a certain revenue point. There was no creative testing process in place, and actions were not taken quickly enough based on data in the ad accounts. Furthermore, a strategy had to be created to enter new markets so that their mission could be achieved globally.
Firstly, a thorough analysis was needed on the advertisements and creative performances. It was important to understand the target audience and why they needed a Lio Diffuser. Following this, we identified numerous hooks, creative concepts, and direct response copy that would help create winning ads.
During the first two months, our simple ad account structure helped to achieve their revenue goal by 25%. In the second and third months, we entered 3 new markets successfully and were profitable after the first week. The monthly revenue grew by up to 110%, the CPA lowered by 45%, and Breathe Lio is now scaling ad campaigns in over 8 countries in Europe and the Middle East.
During this call, we would love to learn more about your company. We will share our roadmap that we have used to successfully scale numerous businesses online.
