With the exponential growth Isodeco faced, the challenge was to align all paid media channels to create an omni-funnel strategy to further scale the business. Besides the advertising strategy, Isodeco also looked for a partner who could work closely with them to create content that resonated with their audience. Isodeco’s products are all “do it yourself”, which was a key pillar in creating content so that people eventually were confident to buy home renovating products online or drop by their showroom.
In the beginning of 2023, Isodeco was looking for a growth partner that could assist their in-house team with social advertising activities as well as guide them in the process of creating content that resonated with their audience. Due to their growth and increasing advertising budgets, the challenge was to create large amounts of video content in order to grow organically and through paid media. The main focus with the content was to keep it informatief, engaging and like-able.
After many brainstorm meetings and video shoots, the results started to speak for themselves. Not only did Isodeco become one of the market leaders in their industry, they also tapped into new audiences by creating content that resonated with many people. With the increasing number of people that noticed Isodeco online, they were able to grow more than 150% in November 2023. Next to that, their TikTok account grew from 600 followers to 22.000+ followers in the first 3 months.
As Marketing Manager, I would like to share my experience about ShortCommerce, the company that has supported us and my colleague and also Social Media Manager in advising and supporting our Social Media campaigns over the past year. In short, we are extremely satisfied with their services and I highly recommend them.
During this call, we would love to learn more about your company. We will share our roadmap that we have used to successfully scale numerous businesses online.
